Music that matches your brand, your target audience, and the moment. Music that is intentionally chosen creates atmosphere and strengthens your image. It also positively influences the behaviour of your customers. Choose professionally programmed music to ensure your customers will stay longer and return sooner.
Strengthen your brand by offering customised music based on a strong strategy. What type of music matches your retail formula and what type of music creates the right mood for your target audience? We base our choices on research in consumer psychology. Did you know that people actually start to walk slower when they hear slower music? And did you know that liquor stores sell more French wine when they play French music in the background?
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Our professional music programmers choose the best tracks for your brand based on several factors such as energy, mood, and intensity. We ensure the music flows smoothly and offers plenty of variety. We are mindful of ‘energy moments’. The music will be adjusted to the day of the week, the time of day, different themes, and seasons. We continuously update the programming to ensure that the music in all of your locations is in sync with the newest trends. You don’t have to do anything – we take care of all of that for you.
If you are not necessarily interested in customised music programming, but you value the quality of the music in your stores nonetheless, choose one of our music programmes on DDJ Radio. From Pop to Dance, from Jazz to Lounge. Plug the compact DDJ Radio into your sound system, choose the programme that suits you best and let us do the rest. The music programs are updated daily and offer 24/7 non-stop music – without commercials or news interruptions. Temporarily disconnected from the internet? The backup feature ensures your stores will never be silent.
Create an impact with recognisable audio announcements that directly reach your shopping audience. In-store announcements strengthen and confirm the brand identity of your store. What’s more, they increase sales. Are you looking for advice and support in creating announcements? We’re happy to help. We can assist with anything from copywriting, voice-overs, recording, planning, and facilitating a branded jingle or a sound logo. We take care of all of this for you in our in-house music studio.
Music zones
Music station hall
Music
Tailor-made music
Music concept
